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THE BEYONCÉ EXPERIENCE LAUNCHES GLOBAL
ANTI-HUNGER INITIATIVE
BEYONCÉ, PASTOR RUDY
RASMUS, THE GLOBAL FOODBANKING NETWORK AND
AIDMATRIX TEAM UP ON VIRTUAL FOOD DRIVES
Donations Will Help
Feed the Hungry in Ethiopia,
Turkey and
India
Houston,
TX.
(October 18,
2007) - Grammy Award
winning singer, songwriter and actress Beyoncé
announced today that she is joining her minister and friend Pastor Rudy Rasmus, the Global FoodBanking Network
and Aidmatrix® to launch an international virtual food drive
initiative. Beyoncé says, "Reaching out and touching lives is incredibly
empowering, that's why I want my fans to experience more than my
music.
I
want them to experience the joy of making a difference by helping someone else."
The virtual food drive
provides an easy way to get food to those who need it most:
- It's customized: You select from a
shopping list that is appropriate for each country.
- It's efficient: The Global
FoodBanking Network can leverage your donation to acquire more food than you
would be able to buy in a grocery store with your donation.
- It's effective: Your donation is
quantified. For illustrative purposes, you can see how many people you are
helping.
- It's innovative: Aidmatrix uses
technology through the Internet to connect donors to those in need, so anyone
who logs onto the website can aid with Hunger.
Pastor Rudy adds:
"This unique partnership gives everyone the opportunity to make a difference,
regardless of location or resources. In
Ethiopia,
Turkey and
India even a
small contribution can help feed many
people."
Hunger is a problem
that exists in all countries. Statistics show that it affects families where
both parents are working but struggle to make ends meet; it affects seniors who
find themselves with limited access to transportation and food; and it affects
millions of children around the world who may not know where they will find
their next meal. In countries like Ethiopia,
Turkey and
India, hunger is
often the most significant cause of disease and death.
Beyoncé asks her fans
to help. "I want to encourage people to get involved in the fight against world
hunger, in Pastor Rudy's ongoing mission to help the least among us, and in the
work of The Global FoodBanking Network. Any help - by donating
even a small amount - can make an enormous difference."
Beyoncé grew up
attending St.
John's
Church with
Pastor Rudy, where she learned at a young age the importance of reaching out and
helping those who are less fortunate. Pastor Rudy is an urban prophet and
humanitarian committed to ending hunger in the world. He is the author of a new
book entitled "Touch" which profiles his unique brand
of sharing radical love and hospitality in a broken world and a new music
project (the book's sound track) entitled "The Pastor Rudy Experience." "I am committed to touching and changing the
world... one life at a time," Pastor Rudy says. www.pastorrudy.net
The Global FoodBanking
Network is an international
organization that works collaboratively to reduce world hunger by securing more
food and enhancing the ability to efficiently distribute food through food banks
and the food bank network around the world. www.foodbanking.org
Aidmatrix delivers
powerful solution tools to connect those who have, with those in need. Aidmatrix
mobilizes more than $1.5 billion in aid annually, helping to get the "Right Aid
to the Right People at the Right Time™. www.aidmatrix.org
You can learn more at
www.beyonce.com, www.pastorrudy.net,
www.survivorfoundationofhouston.org , www.spiritrisingmusic.com, www.musicworldentertainment.com
http://www.aidmatrix.org/beyonce/
http://www.responsenet.org/show.detail.asp?id=4189
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